10 Mar
Lancôme is delighted to share the result of a quantitative study conducted in France over 1000 persons by the APPM, the French institutional organization in charge of the promotion of the press magazine.
The advertising campaign “L’Absolu Crème de Brillance” has been elected “most beautiful campaign” of the month of January by 91% of the questioned women.
This is an excellent news we wanted to share with you.
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08 Mar
The most precious eyes have a secret, Discover the first visibly regenerating mascara from Lancôme lash-by-lash volume.
It’s the D Day! As promised, we are very pleased to share with you the new TV campaign for Hypnôse Precious Cells starring our iconic and exceptional new ambassadress : www.lancome.fr
Lancôme’s newest breakthrough : a mascara that visibly regenerates the lashes. Lash-by-lash volume and spectacular lengthening, lash density and perfect separation, as if multiplied.
Your eyes are beautiful, they are simply sublime.
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04 Mar
Lancome creates an event on the web
by Lancôme category What's Hot?
Share your eyes, tell your secret, discover the gallery and vote on www.mostpreciouseyes.com Maybe it will be yours…
Stay tuned on lancome.fr to discover the reveal on March 8th.
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02 Mar
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25 Feb
Have you ever dreamt of becoming your own make-up artist?
Not only is this possible, but now you can also be one, anytime, anywhere, thanks to La Touche Pro!
La Touche Pro is a nomad kit, with two shades of light-texture concealer which can be custom blended to unify the complexion. This essential make-up tool was inspired by the technique of a make-up artist mixing the perfect shade on the back of his hand.
The slender applicator tip works to erase minor imperfections and age spots, whilst the larger tip is ideal for perfecting the eye contour and dark areas.
You can use La Touche Pro alone or over your usual foundation.
Now you have the perfect and natural nude complexion, tailor-made, just for you, by a professional Make-Up Artist. Everybody will want the same!
La Touche Pro, 02 Light, 03 Medium
Flash Retouche is another must-have for an instant burst of radiance and a unified complexion.
In one simple sweep, this magic wand delivers an immediate radiance for all complexions thanks to a universal pearlescent new (and very limited!) shade: Universal Light.
Flash Retouche can be used alone or along with La Touche Pro to showcase the face with new-found radiance.
Flash Retouche Universal Light
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19 Feb
La French Tropezienne manicure
by Lancôme category Nails, Tips, What's Hot?
Aaron De Mey captures the essence of Spring 10 Collection, in two new star shades of Le Vernis, Pop Petrol and BB Sand.
Inspired by the fresh and colourful tones of St Tropez, he creates a new manucure: the French Tropezienne manicure.
Apply the aqua green shade on your nails (Pop Petrol), and then apply the sandy beige shade (BB Sand) just on the tip of your nails. It is like you had put your hands in the sand!
An second later, you are lying on the beach of St Tropez!!!
Other ideas to combine the 2 cult nail varnishes of the collection:
1. French Tropezienne Aqua Green Manicure: Apply Pop Petrol on your nails and BB Sand on the extremity.
2. French Tropezienne Moon Manicure: Apply Pop Petrol on your nails and BB Sand on your nails’ moon.
3. Aqua Green Manicure: Only apply Pop Petrol on your nails
4. Sandy Manicure: Only apply BB Sand on your nails.
Did you know?
To express your mood, you can match your look with your lipstick, but also with your eye shadows!! Here are a few ideas:
PREPPY LOOK: Sandy Manicure + Pop palette #17 (Pop n’ Copper) on your eyes + Color Fever Gloss 022
BOLD LOOK: French Tropezienne Aqua Green manicure + Pop Palette #16 (Pop n’ Petrol) + BB Kiss + Laque Fever #112
Enjoy your new looks!
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MOST DARING LOOK
Deep Aqua Green eyes + BB lips + Deep Aqua Green nails
Deep Aqua Green eyes
1. Apply Pop Petrol shade from Pop n’ Palette 16 on your eyelids with the new Smoky Soft Blending brush. For more intensity, draw a green line with Le Crayon Khôl in Pop Petrol in the inside root lash.
2. Smudge the line from the inside corner to the outside to create shaded tones.
3. Add volume at the base of the lashes with Hypnose Drama in Black.
4. As the finishing touch apply Hypnose Drama in Pop Petrol to emphasize your gaze.
BB lips
Apply the BB Kiss either dry or wet. Then apply a touch of La Laque Fever in Swinging Copper, in the center of your lips to give more volume.
Green nails
Apply Le Vernis in Pop petrol.
BOLD LOOK
Soft Aqua Green eyes + Coral lips + Sandy nails
Soft Aqua Green eyes
1. First, apply the Pop n’ Petrol shade from Pop n’ Palette 16 with the new Flat Base Eye Brush for a smooth result. Then, for more intensity, draw a thick line with the Ink Artliner in Pop Petrol along the superior root lashes, following the shape of the eye.
2. Create a highlight in the inner corner of the eye with a touch of Mother-of-pearls from Pop n’ Palette 16.
3. Add volume at the base of the lashes with Hypnose Drama in Pop Petrol.
Coral lips
Apply BB Kiss dry and apply the Color Fever Gloss in Coral Delight.
Sandy nails
Apply Le Vernis in BB Sand.
FRENCH LOOK
Deep Copper eyes + Sandy lips + French Tropezienne nails
Deep Copper eyes
1. Apply Pop n’ Copper shade from Pop n’ Palette 17 on your upper eyelids with the new Flat Base Eye Brush then blend the brown crease shade from the same palette with the Smoky Soft Blending brush for a professional smoky result. For more intensity, draw a brown smoky line under the eyes with the shade from Pop n’ Palette 17 and thick line with the Ink Artliner in Black along superior root lashes, following the shape of the eye.
2. Smudge the line from the inside corner to the outside to create shaded tones.
3. Give density to your lashes using first Oscillation Power Booster, followed by Hypnose Drama in Black.
Sandy lips
Apply the BB Kiss either dry or wet. Then apply a touch of Color Fever Gloss in BB Sand, in the center of your lips.
French Tropezienne nails
Apply Le Vernis in Pop Petrol on your nails, and then apply Le Vernis in BB Sand just on the tip of your nails.
MOST SUBTLE LOOK
Copper eyes + Copper lips + French Tropezienne nails
Copper eyes
Apply Copper shade from Pop n’ Palette 17 on your eyelids with a brush. For more intensity, draw a Copper line with Le Khôl Gloss in Swinging Copper.
Copper lips
Apply the Laque Fever in Swinging Copper.
French Tropezienne nails
Apply Le Vernis in Pop Petrol on your nails, and then apply Le Vernis in BB Sand just on the tip of your nails.
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To be the most beautiful woman during the valentine’s day, make up yourself with the lovely look proposed by German Moyano !
Don’t forget to prepare your skin with the Genefique Youth Activator !
Journée
- Ombre absolue Palette A40
- Hypnôse Noir
- Blush subtil 21
- Color fever Gloss 362
- Le Vernis 003
Soir
- Ombre absolue G40
- Ink Artliner 01
- Hypnôse Drama
- Blush subtil 08
- Color fever Gloss 125
- Le Vernis 003
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Last Comments
- Gustavo, March 10, 2010, 11:27 pmDramatic Make-Up looks By Darwin
- lancome, March 9, 2010, 1:53 pmLa Touche Pro and Flash Retouche: a nomad skin’s make-up station
- lancome, March 9, 2010, 1:46 pmWORLD EXCLUSIVE: THE MOST PRECIOUS EYES HAVE A SECRET
- lancome, March 9, 2010, 1:28 pmDeclaring Indigo Making-Of
- Jolie Smith, March 9, 2010, 3:31 amLa Touche Pro and Flash Retouche: a nomad skin’s make-up station
- Lora Spiga, March 8, 2010, 9:02 pmWORLD EXCLUSIVE: THE MOST PRECIOUS EYES HAVE A SECRET
- Voga, March 8, 2010, 5:18 pmWORLD EXCLUSIVE: THE MOST PRECIOUS EYES HAVE A SECRET